The One Hour Sprint Sales (a.k.a. 59er) are an optimal way to get groups (sports teams specifically) in one place for a limited amount of time and generate incredible sales in a short afternoon or evening time frame. This interview ran a few months ago with Dan Reyome, an IC in the state of Vermont, who has been in the industry for over 17 years. This interview is very informative and it is definitely worth repeating. Dan does a lot of business and runs them using the Sprint Sale option and has had super results and success in doing so. You are encouraged to review this interview and if you have any questions about the One Hour Sprint Sale please reach out to the sales team (sales@savearound.com).
Q:How do you decide which group to run a Sprint sale with? A:Mostly I target High School groups and an occasional middle school group. Older kids are harder to motivate and so with the coach right there I always have 100% participation for the one-hour sale. Currently, I target high school sports teams, but equally band and chorus programs (are larger) and have the same “team” approach as the sports groups.
Q:How do you structure the Sprint sale? A:I make it as simple as possible for myself and for the coach. The coach and I meet to discuss the goal for the team. Usually, it will average 10 to 15 items per player. A prize is awarded when the player hits that player's goal. Simple and easy.
Q:What do you do for prizes or incentives? A:I bring a prize box and award a prize to the ones who hit that goal set by the coach. Prizes tend to be accumulated over time and I use those along with the 10ft phone chargers - still very popular. Other times, let’s say I have 40 kids in the group ~ I might only bring 20 prizes. So the first ones to hit their goal (first come first serve mentality) earns a prize. Prizes are limited. Other prizes might include snacks - popcorn and candy bars. Many times the coach will bring in pizza. I recommend that the pizza is handed out either before or after as it can be messy with the order forms. I try to do age-appropriate prizes for my groups.
Q:How did you introduce the Sprint when you hadn’t run a program (yet)? A:This is a new program we are running in our company and these are some of the results from groups we have worked with so far. Once you have your own success stories, then you can share those results from local groups that work with you.
Q:Do you find that this program easily repeats year after year? A:Yes, coaches that raise a lot do tend to repeat year after year. Especially when it is easy and simple and not time consuming for them or the team.
Q:Why do you think your sponsors and coaches like the Sprint vs a traditional sale? A:The ease of it. The mindset for this type of sale needs to be “get in and get out”. Also coaches like the quick results and the money raised fast.
Q:Any advice for reps that are new to the business or haven’t run a Sprint 1 hour sale yet? A:Scary for sure from the start. When I was first introduced to this it was probably a year before I was comfortable enough to run my first Sprint. The good news is that the group profited twice the amount they set as a goal.
Q:What other takeaways can you share? A:This program saved my fundraising and gave me a segment of fundraising groups that I would never have worked with otherwise. Traditionally I worked with large groups such as schoolwides. I never would’ve called on a basketball team with 20 players. Not enough production (in my mind initially). You have to trust that the Sprint will work … bring your own enthusiasm, the coach has to be on board and the players will follow suit. Coaches tend to be loyal customers
Q:Tell me something about this program that surprised you? A:Not only do you create the enthusiasm and excitement to do the fundraiser itself, but you help create a team atmosphere and team building. Some players may not be confident to make a pitch on the phone to sell something, but once they overcome that fear they will exceed. One player was scared to death - took her 15 minutes to make her first call. Once she overcame that hurdle she went on to sell 18 units during that Sprint Sale. This is a confidence booster and gives every player an equal chance to excel and be a part of the overall success of the team.
Q:Anything else? A:The best part is when your group goal sets to raise $1200 and they earn $4000 plus. You are the best guy in town when that happens. The other thing is that when I do these sales I spend an hour hosting the fundraiser with this group. I get to hang out with the athletes, chat with the coaches and help the team earn $3 or $4k in an hour. Additionally, my commission is pretty good as a result of that hour spent and that helps put it in perspective. If I could run ALL of my business in the Sprint category I would do it in a heartbeat.
Support Our Groups
Do you know what SOG stands for? SOG ~ Support Our Groups ~ is the online fundraising offering for groups that don’t want to handle payment collection or book delivery, but still need to raise funds. Support Our Groups provides your group with their personalized shopping web page that can be customized to have the look and feel of the group. The chairperson or the rep can add a logo, photos, and text that tells the story about the group, why they are raising money, their goals, their plans, and any other interesting tidbits they would like to share with their customers. All SOG’s are delivered to the customer’s home address and generate 40% profit for the group.
Resigns For 2022
As you are continuing to re-sign groups for Fall 2021 or Spring 2022, it is important that you mark if it is a RETURNING (re-signed group) or a NEW group. This helps us keep the records clean and eliminates setting up duplicate accounts in the system. Additionally, if you have a returning group that uses Saint vs. St. be sure to list it just as it ran last year so we can search in that manner. (Saint Ella School vs. St. Ella School). If you have any questions about re-signs or need assistance, please email the team: grouprelations@savearound.com.
1.Independence Day has been a federal holiday since 1941 but goes back to the 18th century and the American Revolution.
2.July 4th is celebrated as the birth of American Independence.
3.Independence Day is commemorated by fireworks, parades, concerts, casual family gatherings and barbecues.
4.The Declaration of Independence was largely written by Thomas Jefferson who later died on July 4th.
5.Philadelphia held the first annual commemoration of Independence Day on July 4, 1777.
6.In 1781, Massachusetts became the first state to make July 4th an official state holiday.
7.On July 6, 1776, the Pennsylvania Evening Post was the first newspaper to print the now-historic Declaration of Independence.
8.Francis Scott Key wrote a poem stemming from observations in 1814 when the British attacked Baltimore’s, Fort McHenry.
9.The Star-Spangled Banner became the national anthem in 1931.
10.The common symbol of July 4th is the American Flag and the musical accompaniment is the Star-Spangled Banner - the national anthem of the United States.
1.Since 1777, the American flag has been modified 26 times.
2.Other names for the flag: Stars & Stripes, Star-Spangled Banner, and Old Glory.
3.The sewer of the first American flag was Betsy Ross.
4.The three main colors of the flag are red, white, and blue.
5.White stands for liberty and purity; Red stands for valor, and Blue represents
justice and loyalty.
6.The American flag should never touch the ground.
7.If the flag is flown at night it should be illuminated. If not lit, then it should be
taken down at sunset.
8.The flag flies at half-staff or half-mast when the country is in mourning.
9.Five of the six flags planted on the moon are still standing.
10.There are specific rules and guidelines for folding the flag.
IDEAS, SUGGESTIONS, OR RECOMMENDATIONS FOR THE NEWSLETTER?
Do you have an idea or topic that you would like to see covered in the Community Conversation newsletter? If so, please send it to sales@savearound.com and we’ll get right on it. Remember if it is something that you would like to know more about or learn about then chances are someone else needs to know it, too.